How to Reach a Global Audience With a Multilingual Website
Speakers
Thomas Fanchin
Partnerships Manager at Weglot
Elizabeth oversees communications and content at Tilda and hosts webinars on all things website building
Thomas leads tech integrations, forges partnerships and raises awareness in tech communities worldwide
Elizabeth Dmitrieva
Head Of Global Content at Tilda
Benefits Of Having a Multilingual Website

Building a Multilingual Website on Tilda

Live demo: Adding Weglot to a Tilda website

User Experience & Auto Layout

SEO For Multilingual Websites

Real-World Example

Q&A
Agenda
7
WHY GO MULTILINGUAL?
The Benefits of Having a Multilingual Website
48%
Increase your sales
Can’t read, won’t buy, CSA
of consumers only buy from websites in their own language
Ranking up
"
The first result that you will be able to see is an increase of traffic/customers in your additional languages.
Attract qualified leads
"
Increase traffic = increase customers. By displaying your content to the right audience.
Build trust with your customers
"
By allowing your customers to have access to your website in their own language.
Personalization
"
Today it’s all about customization/ personalization.
How To Make Your Website Multilingual?
Painlessly.
DESIGNING MULTILINGUAL WEBSITE
💻
A Single Website
Multiple Landing Page
⚙️
🧭
example.es
🇪🇸
example.de
🇩🇪
example.com
🇬🇧
Multiple Websites
🇬🇧
EN
🇩🇪
DE
🇪🇸
ES
DESIGNING MULTILINGUAL WEBSITE
💻
A Single Website
Multiple Landing Page
⚙️
🧭
example.com/es
🇪🇸
example.com/de
🇩🇪
example.com
🇬🇧
Multiple Websites
🇬🇧
EN
🇩🇪
DE
🇪🇸
ES
DESIGNING MULTILINGUAL WEBSITE
💻
A Single Website
Multiple Landing Page
⚙️
🧭
example.com/es
🇪🇸
example.com/de
🇩🇪
example.com
🇬🇧
Multiple Websites
🌐
ES
📍
UK
📍
AT
DESIGNING MULTILINGUAL WEBSITE
💻
A Single Website
Multiple Landing Page
⚙️
🧭
Multiple Websites
Let's Try It Out On Tilda!
Multilingual SEO Best Practices
Multilingual SEO basics
💻
🧭
⚙️
🇲🇫
1️⃣
1 language per page
Language switcher visibility
Metadatas
Hreflang tags
Separate URLs
Separate Language URLs
Subdirectories
example.com/de/
Subdomain
de.example.com
Country specific domain
example.de
🔥
🔥
🔥
Multilingual SEO basics
💻
🧭
⚙️
🇲🇫
1️⃣
1 language per page
Language switcher visibility
Metadatas
Hreflang tags
Separate URLs
Multilingual SEO basics
Hreflang Tags
Multilingual SEO basics
💻
🧭
⚙️
🇲🇫
1️⃣
1 language per page
Language switcher visibility
Metadatas
Hreflang tags
Separate URLs
Multilingual SEO BEST PRACTICES
Metadatas
Multilingual SEO basics
💻
🧭
⚙️
🇲🇫
1️⃣
1 language per page
Language switcher visibility
Metadatas
Hreflang tags
Separate URLs
Multilingual SEO BEST PRACTICES
Language Switcher Visibility
Multilingual SEO basics
💻
🧭
⚙️
🇲🇫
1️⃣
1 language per page
Language switcher visibility
Metadatas
Hreflang tags
Separate URLs
Tilda x Weglot: Real-Life Example
Q&A
CREATING A Multilingual Website
Follow Tilda
on social media
LET's KEEP IN TOUCH
/TildaPublishing_global
@tilda.cc
@TildaPublishing
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